Ice cream trucks have come a long way since the days when creepy music box melodies lured the neighborhood's youth into the street, clutching dimes and nickels that would more than cover the cost of a Fudgsicle or two.
Today, the mobile dessert industry is a bit more sophisticated—rather than chase the trucks down the cul-de-sac, we follow them on Twitter. Instead of digging through our change jars to pay for an ice cream we happily charge the five-dollar treats to our credit cards. And in place of laminated picture menus displaying an array of pre-packaged, neon-colored popsicles and waxy chocolate drumsticks, these trucks offer highly specialized menus of artisan-crafted ice creams with natural ingredients.
Below are the most recent sweet trucks to hit the scene. So read on and then head outside to grab yourself a frozen delight.
Cool Haus - Design meets dessert with this mobile ice cream sandwich getup. The architecturally inspired treats are wrapped in edible paper with anything from your company logo to your latest resume printed on it (beats monster.com, eh?) Try the brown butter and bacon ice cream if you’re feeling adventurous or keep it classy with balsamic fig and mascarpone pressed between oatmeal raisin cookies.
Sweet Lucie's - a family-owned operation serving "vintage style” ice cream with all organic ingredients and fair trade chocolate, coffee and tea. Their mint- and cream-colored 1959 classic truck, which hit the road last month, is almost as cute as its namesake, their baby daughter Lucie.
Big Swirl - a self-serve frozen yogurt truck that delivers “frozen bling,” low-calorie sorbet and dairy-free frozen yogurt with rotating flavors like Nutella, Limoncello, and Cappuccino. All treats are created by Italian gelato maker Chef Davide. As if that weren’t exciting enough, this truck rolls up with flashing lights, a party-grade sound system blasting club music and Brazilian dancers upon request. Take that, Pinkberry.