944 Ways to Say 'See ya!'
944 Magazine Goes Kaput

944 Magazine
944 Magazine (the freely distributed entertainment, fashion, arts, nightlife publication) has officially shutdown.  The magazine has featured a slew of celebrities on its cover -from Madonna and J.Lo to  Andre 3000. Though it seems not even big names could keep the flailing publication alive. After filing for Chapter 11 bankruptcy just last  year, the magazine (acquired by Sandow Media in February 2011) has not been able to bounce back from its financial woes.

944's troubles began with a Super Bowl party in 2008 where they hired big gun performers (no pun intended) such as Wyclef John and 50 cent but were unable to recoup their investment in ticket sales. The debacle reportedly resulted in a $800k deficit for the companies involved. 944 was subsequently sued by their partner in the event, Explosive Productions -and it has been downhill ever since. The lawsuit caused 944 to take heavy financial blows in legal fees which resulted in their bankruptcy.

Despite the magazine's PR claiming they have "adequate funding" to continue publishing, court documents show a stifling $10 million and $50 million in debts, and just $1 million to $10 million in assets.Yikes. Sometimes it's simply time to throw in the towel. We will miss their edgy editorials, fashion forwardness and cool party pictures, but luckily, we'll always have Joonbug for that.




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