“You’ve Got This”—Video Campaign for Newly Diagnosed HIV Patients
YouTube submissions to raise money for World AIDS Institute

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“We must accept finite disappointment, but never lose infinite hope”. –Martin Luther King, Jr. This is the belief of Healthline as it recently partnered with the Timothy Ray Brown Foundation to launch a video campaign encouraging hope and giving advice to recently diagnosed HIV patients. 

The campaign, entitled “You’ve Got This”, requires individuals to upload their videos to YouTube in which they try to inspire hope and provide useful advice to the recently diagnosed. They are encouraged to speak from the heart as they tell their own tales of when they were first diagnosed; their fears, reasonable and unreasonable; the best advice they can think to give someone recently diagnosed; and what helped them learn to cope. 

Not only do these videos function as a medium through which hope and information can be transmitted, they also support AIDS research financially. For every video created, Healthline will donate $10 to the TRBF of the World AIDS Institute towards finding a cure. The TRBF’s central tenets are: HIV cure awareness, education, supporting progressive therapies, and securing the funding for a cure.

Click here for a look at more submitted videos.

"You've Got This"