Karl Lagerfeld has been quite a buzzing topic this week - and for what? Rumors and being a narcissist.

But, we're certain he loves the attention.

Whether you're a fan of who people have deemed themselves a creative genius or not, Lagerfeld will be expanding his image by way of collaborating with Tod's to design the label's Hogan bevy next spring.

In related news, the future of Lagerfeld's namesake label may be at risk. The label, which has been supported by Tommy Hilfiger since 2005, was not a part of the PVH/Hilfiger changes we posted earlier this week. The Lagerfeld label stayed with Hilfiger's former owner, Apax Partners. When the buzz of selling the Lagerfeld business began, an Apax insider said that the company will work to improve the label commercially, but also noted that every company they deal with is up for sale.