Get excited! Despite the attempts to keep the news under wraps, it is true—Maison Martin Margiela for H&M is happening this holiday season! After denying leaked rumors a week ago, the Swedish retailer soon after confirmed plans for an exclusive, limited-edition collection by Maison Margiela to debut November 15^th. A statement from Margiela reads, “The democracy of our fashion has always been at the centre of our creativity, and the collaboration with H&M allows us to push this instinct further. We will bring together the contrasting universes of the two houses in ways that will surprise all.”

Joining past holiday collaborators like Lanvin, Karl Lagerfeld, and Comme des Garcons; the high-end, Paris-based brand seems to be a good fit. That is—if the brand’s signature deconstructed look can be successfully made and received by the masses. The brand is known for their very angular (read: boxy) silhouettes, impeccable tailoring, and avant-garde design details. The Fall 2012 season saw sliced and diced hemlines, outerwear with sleeves stitched into pockets, and exaggerated turtlenecks reaching higher than models’ chiseled cheekbones. All considered—we have to say this match up might be the most anticipated of H&M’s run of designer collaborations yet.

Including ready-to-wear for men and women, 45 and 30 pieces respectively plus accessories, the collection will be sold in 230 H&M locations worldwide. We’re dying to see the finished products and what we can expect to be stylishly sporting at our holiday events, but again, both parties are carefully keeping the designs under wraps. “It’s a work in progress and we don’t want to reveal too much about the collection,” says H&M’s head of communications Kristina Stenvinkel. “It’s like the essence of Margiela, and I think our customers will love this collection. We’re very happy with the consumer reactions on social media so far.”

Our only indulgences have been the released promotional videos featuring two of the highly anticipated garments. One is a women’s darted sweater dress, with a cozy turtleneck and interesting shoulder detailing. The other is a very dapper men’s car coat with a variety of details, like asymmetrical pockets, from different outerwear styles. Both are compelling spots showing the process of the design sketches, sans color and with a motif inspired by Margiela’s trademark cloth garment tags. We expect similar basic separates—attention focused in detail and construction, a few interesting prints, and statement accessories to fill out the lines. Check out the promo videos below!