CAUSE OF THE WEEK
Taking the #IceBucketChallenge to the Streets

In case you have taken residency under a boulder, the latest social media fad involves dumping a bucket of ice water over your head, and then nominating others to follw suit. Seriously. As silly as it may sound, the premise behind it promotes a very good cause—raising awareness for serious disease that may have otherwise been bypassed.

Amyotrophic lateral sclerosis (ALS), often referred to as "Lou Gehrig's Disease," is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord.” The ALS Association has begun the Ice Bucket Challenge, which dares people to either pour a bucket of ice water over their head, or donate. Many people have opted to do both. This promotes awareness while also earning money for research. Donations are at an all-time high and awareness is exponential.

HAPPENINGS
Walter Thurmond's Charity Cocktail Party


Join NY Giant Walter Thurmond as he kicks off his new foundation with an exclusive, chic cocktail party in the heart of NYC. Following the rush of the preseason game against the New England Patriots, fans and attendees will certainly be in a festive mood. To launch the Walter Thurmond Foundation for Arts and Education, there will be a sophisticated soiree held at Shadow Boxers. This new bar and restaurant will host several of Thurmond’s teammates who wish to support the cause, as well as Fabolous, Nicole Murphy from VH1’s Hollywood Exes, and members of NY Knicks.

For VIP guests, the event will begin with a red carpet preceding the party. Hors d'oeuvres will be served as well as an open bar, courtesy of Nicole Murphy's Destiny Moscato. If this wasn’t enough incentive to make sure you’re on the VIP guest list, immediately following the cocktail shindig, there will be an intimate after party for those Very Important People. Those who choose to be super VIP, will have the opportunity to board a yacht and take in the amazing views of New York City. During all of the festivities, there will be a silent auction to raise money for the cause, and guests are also encouraged to make charitable donations.

DO-GOODERS
Justin Timberlake Completes Ice Bucket Challenge

The ALS Ice Bucket Challenge has been exploding all over social media recently. What is the ALS Ice Bucket Challenge? For those of you who are living under a rock, the challenge calls for people to dump buckets of ice water on their heads. Then that person nominates others on social media to do the same within 24 hours. If the person refuses or doesn't achieve the challenge in time, he or she has to donated money to an organization that raises awareness for Amyotrophic Lateral Sclerosis, also known as Lou Gehrig's disease.

Some famous people have gotten involved, like TODAY show anchors Matt Lauer and Natalie Morales, and Martha Stewart and Ansel Elgort. Now added to the bucket list is Justin Timberlake!

HAPPENINGS
Bid On The Chance To Meet Garth Brooks

This is your chance to bid on a meet & greet with Garth Brooks and the opportunity to attend his sold-out September 6th concert in Chicago! Proceeds from the auction benefit Liberty Hill. Liberty Hill advances movements for social change through a strategic combination of grants, leadership training and alliance building. Liberty Hill is focused on promoting change. They invest in community organizing — the process of bringing people together and helping them realize their power. Through organizing, people transform their own lives and learn the power of collective action, laying the foundation for lasting social change.

The auction runs until August 10. To make a bid, click here.

DO-GOODERS
Passing the Red Cup with Christina Aguilera

Social media is a powerful tool. Christina Aguilera is utilizing its effectiveness to spread awareness about world hunger and raise money to end it. The “Pass the Red Cup Challenge” encourages fans, fellow celebrities, and media to share the #PasstheRedCup hashtag as a way to raise awareness for the gruesome realities of hungry children across the world.

Restaurant chains including KFC, Taco Bell, and Pizza Hut chose Aguilera as their spokesperson to promote this global issue. She is encouraging participants to not only share the hashtag, but to also donate $5 in order to feed 20 starving children. Yum! This World Hunger Relief is the world’s largest campaign for world hunger. With Christina on their side, the effort can only grow.

CAUSE OF THE WEEK
Help Paul McCartney Make A Meat Free Monday Video

To celebrate five years of Meat Free Monday the campaign is looking for your help to make a new fan video. If you'd like to get involved, (which you really should) pick one or two lines from Paul McCartney's 'Meat Free Monday' song and take a picture of yourself with it. Be creative! Write the words on colorful pieces of paper, use sidewalk chalk, or for the tech savy people out there, use a computer program! Use your family and friends for additional hands. The favorite pictures will be chosen to be a part of the exclusive five year celebration video.

HAPPENINGS
The 17th Annual Super Saturday

The 17th Annual Super Saturday took place this past weekend in the Hamptons. The event, which raises funds for Ovarian Cancer Research Fund (OCRF) was hosted by Kelly Ripa and Donna Karan. The packed fundraiser is the ultimate garage sale -- complete with designer goods from over 200 prominent designers, a kids carnival and activities, gourmet treats and a luxury raffle.

Not only did guests partake in a day long shopping extravaganza, but they could also stop by Priv's Braid Bar to update their do, get a psychic reading by Betsy Wahmann, and even strike a pose for the Rolls-Royce photo booth. For each shared photo, Rolls-Royce made a donation to OCRF. Additionally, Decades founder Cameron Silver curated 'Cameron's Corner,' which featured both vintage and modern clothing and accessories, while the 'Designers A to Zoe' booth by Rachel Zoe features pieces from her favorite designers.

DO-GOODERS
Be More Like These People


1. Beyoncé and Jay Z: The Ultimate Power Couple

These two are running the world in their own way. Their "On The Run: Beyoncé and Jay Z" tour is in partnership with #beyGOOD. They will donate $1 from every ticket purchased to the Shawn Carter Foundation to support students. In addition, a portion of the proceeds from each Chase Lounge VIP Ticket Package will also be donated to The Shawn Carter Foundation.

#BeyGOOD inspires people everywhere to be kind, be charitable and get involved in their local communities. The Shawn Carter Foundation's mission is to help individuals in socioeconomic hardship further their education. The foundation serves many diverse students who come from backgrounds of poverty, drug use, teen pregnancy, domestic abuse, etc. The foundation supports these students on their road to greatness through its scholarship fund, annual college tours, study abroad experiences, counseling initiatives, and holiday toy and meal drives. More info here!

CAUSE OF THE WEEK
Help All Animals Find a Home with Weyerbacher IPA


Enjoy a glass of great beer at Tavern 29 or Stone Street Tavern and make a difference! Now through October 1st, every glass ordered of Weyerbacher Last Chance IPA guarantees a donation of $20 to chosen local charity Animal Haven, from both Weyerbacher and Union Beer Distributors. Weyerbacher donates a portion of proceeds from all sales of Last Chance IPA to small, local no-kill animal rescue organizations which offer homeless dogs, cats and more a chance to find a home. Weyerbacher has already donated over $56K to such charities, and now you can help raise that sum.

HAPPENINGS
Stephen Baldwin and Over 200 Others Help Support Haiti at the Edeyo Gives Hope Ball

Over 200 people attended Unik Ernest and Michael Pradieu’s 3rd Annual Edeyo Gives Hope Ball on Wedneday, July 16th, 2014 at the historic Liberty Theater (233 W. 41st St.). The gala was hosted by Stephen Baldwin and sponsored by Uptown Magazine, Ciroc, Jet Blue, Soniq Chips and LDV Hospitality. The 200 attendees successfully raised funds to help the future of children in Haiti by rebuilding schools and providing students with a safe learning environment, as well as healthy food and water on a daily basis. The night began with a delectable cocktail hour at 7pm during which a variety of Ciroc inspired drinks served with complimentary appetizers. A silent auction was also available during the cocktail reception, consisting of an array of original items for patrons to bid on, including signed sports memorabilia, trips and getaways, and fashionable accessories. Some special guests to the event included Nicole DiCocco, Billy Morrissey, Maggie Norris and Isiah Whitlock, Jr. as well as Host Committee members Christian Alexander, Stacey Alvarez, Irena Blind, David Bocchi, Maki Casseus, Philip Charles-Pierre, Marcy Clark, Kyky Conille, Steven J. Czik, Esq., Guy-Max Delphin, Nora Gherbi, David Halio, Mike Heller, Andrew Joblon, Cheyenne McMillion, Katarina Novakova, William O’Donnell, Ane Roseborough, Cristiane Turl, Adrienne Walsh, Tiana Webb Evans and Juan Carlos Zapata.

DO-GOODERS theguardian.com
Danielle de Niese Speaks On Behalf Of Endangered Refugees

Danielle de Niese may be opera music's coolest soprano, but she seems to be on the trajectory to being the coolest humanitarian as well. The international singer will join other celebrities like George Clooney, John Legend and Rashida Jones to become an IRC Voice for the sake of helping the International Rescue Committee raise awareness on underprivileged refugees and people that have been uprooted from their usual inhabitancy due political oppression or conflict.

“I am honored to be able to use my voice to help raise awareness and support for some of the world’s most vulnerable, both the challenges they face and their incredible resilience and determination to build a better future for themselves and for their families," said the singer. Although De Niese has yet to make the announcement of her new title as an IRC Voice, the singer has wasted no time in reaching out to embrace the underprivileged.