The fabulosity that is contained in Avenue (the club that resides on the corner of 17th and 10th Avenue, in the most accessibly glamour puss of neighborhood—the Meatpacking District) actually derives from its behavior as somewhat of a recluse among its fellow nightlife fixtures. It’s as flashy in appearances as any other of its kind: an overall darkened golden tone, dim lights beneath, and shiny, woody layered architecture, yet there is an inexplicable well-nigh volume of geeky chic. It’s a notion to be recognized after your third visit or so, but its geeky chic at its most stylized with lots of black and shiny ensembles and from a crowd that feels as if Avenue belongs to them.
The club’s greatest claims is that it’s one of the hardest in New York City to get into and this is due to the fact that there is an affinity for reservations and a limiting dance-floor. Though without RSVPing, regulars can get right in by usage of magic words that consist of the names of either the DJ, a party promoter or an inner colleague. Yes, this is typical of any club that owns its hotness, but once you're inside and it's easy to descry Avenue’s quite jovial vibes, which more than a lot of bars and lounge in Manhattan can honestly say they obtain.
The small club is two levels tall with the ground floor being the main attraction, though the second floor is as equally exclusive, with guards likely to ask you where you’re going before you even get on the first step (on some nights). What a newcomer will immediately notice is that the ground floor is divided into little sub-parties with small square tables all aligned on the left and right, and so with mini-fiestas going on throughout the whole floor, you slightly feel like you’re inadvertently crashing into every other person’s posh house party. Aside from the stressed out but hard-working wait-staff, consistently cleaning and replacing the glasses, the vodka, and the necessary pitchers of cranberry and orange juice, your fellow club patrons with their clumsy dance moves are really there to shimmy the night away and Avenue allows them to do so. Despite its door reputation for being difficult, not only is Avenue beautiful, most of the people you’ll encounter are very amiable. Another great rumor of this joint is that the bouncers won’t even let you near the velvet rope if you don’t “look good”. Having seen individuals wearing glitzy strapless dresses, silk trousers, to basic tees, clean jeans or khakis, let’s say that if you plan to stop by, just look put together as normally possible.
As Avenue was alive and well on New Year’s Day, a good two hours since 2011 had begun, the second floor was open to the public, and the DJ present that glorious morning was great in not only mixing, but his selections were on point for such a happy time that everyone in the room could share together.