BETSEYVILLE
by
Leigh Loosbrock
Mon, April 30th, 2012 at 11:21am
After months of brainstorming solutions and plan revision, Betsey Johnson LLC has exhausted all of their resources and, we are sad to say, have filed for bankruptcy. Within the next few weeks the brand known ‘round the world will be closing its 60-some freestanding stores and letting go of over 300 employees.
Though we are sad to say goodbye to the eccentric fashion shows Betsey Johnson has been putting on for years and years, we are happy to say that this is not the end of Johnson all together! The creative director will still be overseeing all of her moderately priced designs sold in Macy’s, as well as her jewelry line, Betseyville. WWD even reported the possibility of a reality show in the making.
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