CYMBALS EAT GUITARS
What is important to take note of in todays ever-expanding indie/underground music scene is how every group and individual drinks from the same pool. The influences that are accessible to everyone play a crucial role in a bands 'sound', yet each act is so completely unique in their own right. Sure, most everyone has listened to Sonic Youth or Dinosaur Jr. or Pavement and been turned on by them (at least in this realm of music), but it's the personal experience - that alone time in your room secretly listening to each new Prince album, or bopping to P-Funk when parents were downstairs - that gives one group of people at one moment in time the edge they need to bridge the gap between their minds and the audiences. This is why we are all so willing to check out new music; we have a genre we prefer, but there are limitless, literally infinite means in which to create an individual sound that nothing is ever truly the same. Therefore, there is always an opportunity for us to be shocked and awed.
The Sunday Snapshot:
The festival set-up, sound and acoustics, as well as operations were extremely professional. It's obvious they have done this before. I loved how they had two stages by each other with back-to-back shows. I parked it at the Budweiser/Playstation stages for most of the weekend due to the line up, but it was incredible to see 10,000 people stacked to see the headliners on the BMI stage. Kudos Lolla.
Sunday Musical Delights & Awards:
Chiddy Bang: Award for Band Best Listened on a CD. I was personally pumped to see Chiddy play. My friends produce their music videos and I have been rocking to their cool remixes/raps for a bit now. Think, Girl Talk meets Drake for their vibe. I was sadly disappointed in the live bit, but I still like them a lot. But the electronic Perry’s stage was a sick addition to the festival. We would be visiting again.
Here is what we loved most about Saturday at Lollapalooza 2010. I wish I was still there!
In addition to the green scene at Grant Park, there were some really cool sponsorship and brand presence situations in the mix. Toyota was giving away cold bandanas and headbands (much needed with the hot temperatures). They always had a line to their tent, which I’m sure got them some good exposure. Another great sponsor was the water filling stations; I know I spent a lot of time here. AOL provided free WiFi, for those of us working during the festival, this was clutch. A fun one was the Q101 Hammock Station, where you could actually take a break and lay in the hammocks for a bit. It’s always enjoyable to see brands and companies giving out products and services that are super beneficial to the festival goer. Giving a consumer something they can really use during the weekend is really going to stand out for marketing purposes.
Completely pumped for this festival, Lollapalooza managed to blow me away. Not only with the talent they had this year, but as an event planner, I was even more impressed with the set-up and operations they had in place. If you missed our live Tweets from the festival here are some tasty tidbits from the weekend. Catch us tomorrow for Saturday's recap:
We arrived in Chicago around 7am from New York, took a nap, and proceeded to the event around 4pm. Other than grabbing my media pass (which was like a mile away from the entrance) I was immediately impressed.
Astroland may be officially closed, and the housing developments are on their way, but Coney Island continues to fight the good fight. Last Saturday, it was the site of the 10th annual Siren Music Festival, which despite rumors has soldiered on alongside the Cyclone coaster and Coney Island freak show. This year was a solid one for the festival.
Of the fourteen bands playing, I managed to see half, spending most of my time at the Stillwell stage. I started the day with Wye Oak, a folk rock duo hailing from Baltimore. Andy Stack did double duty on drums and keyboard, giving them a surprisingly full sound.
Two of New York City’s leading indie-rock groups, Cymbals Eat Guitars and Bear in Heaven, will be bringing the eclectic sounds of the greatest city in the world to the rest of North America in the upcoming spring. Both of these bands have released critically acclaimed albums this year and have bright futures full of career potential, industry admiration, and tremendous respect for their craft. The combination of these two superior musical inspirations is something that close followers of the ever-evolving indie scene will undoubtedly bust a crotch-seam in their super-tight, skinny jeans over.