LA COLOMBRE TORREFACTION
New coffee blends and trends are already roasting in the new year as Starbucks switches from dark roasts to blondes and multiple celebrities, such as Leonardo DiCaprio, filmmaker David Lynch, Dave Mustaine from Megadeth and Lcd Soundsystem star James Murphy, enter the profitable industry.
After years of everyone being told by the coffee connoisseur that dark roasts are superior, coffee companies decided to attract a new market of coffee drinkers during this economic slump. This trend has already become a norm in many European countries, where they brew the blondes strong.
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