PARK AVENUE ARMORY
Warm weather breeds aspirations of greatness, especially when it remains throughout the week. When the climate decides to play nice, permit some friendly rays, and bathe the world in luscious warmth, the desire to seize such beauty is paramount. In lieu of the typical weekend decrescendo back towards the “work-week anticlimax," one must salvage opportunity by forcibly seizing the flighty reigns of adventure!
Like an oyster, the pearl of this city is ripe for the taking when the balmy sets in. Therefore, take a gander at the weekly party roundup, and keep the festivities raging throughout the week!
Last night, W Magazine’s Editor-in-Chief, Stefano Tonchi, partnered up with Global P&G Prestige President, Joanne Crews, to host the Ever Changing Face of Beauty event at our big apple’s Park Avenue Armory. In the frenzy of Fashion Week, W pulled out all the stops using the massive arena-like space to welcome more than 600 guests. If there was ever a fashion week party worth clawing your way into, this was it.
The event celebrated a video installation by world-renowned fashion photographer, Sølve Sundsbø and had a celebrity guest list that could go on for days. The video featured 2 large screens representing man on one, and woman on the other. Throughout the video, both screens show the outcomes of evolution in beauty around the world and its consequences.












